Thursday, February 9, 2012

Benevolent Sexism

Readers, have you ever gotten a "compliment" that seemed intended to genuinely be a compliment that nonetheless didn't feel quite so good? Scientific American actually recently examined that topic in a great article on benevolent sexism.

In 1996, Peter Glick and Susan Fiske wrote a paper on the concept of ambivalent sexism, noting that despite common beliefs, there are actually two different kinds of sexist attitudes and behavior. Hostile sexism is what most people think of when they picture “sexism” – angry, explicitly negative attitudes towards women. However, the authors note, there is also something called benevolent sexism:

We define benevolent sexism as a set of interrelated attitudes toward women that are sexist in terms of viewing women stereotypically and in restricted roles but that are subjectively positive in feeling tone (for the perceiver) and also tend to elicit behaviors typically categorized as prosocial (e.g., helping) or intimacy-seeking (e.g., self-disclosure) (Glick & Fiske, 1996, p. 491).

[Benevolent sexism is] a subjectively positive orientation of protection, idealization, and affection directed toward women that, like hostile sexism, serves to justify women’s subordinate status to men (Glick et al., 2000, p. 763).

Essentially, there’s now a formal name for all of those comments and stereotypes that can somehow feel both nice and wrong at the same time, such as the belief that women are “delicate flowers” that need to be protected by men, or the notion that women have the special gift of being “more kind and caring” than their male counterparts. And yes, it might sound complimentary, but it still counts as sexism.
Benevolent sexism also still counts as a problem and still contributes to society treating women as second-class citizens. Check out the full article here for all of the ways how.

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